We fully appreciate just what a huge decision it is to invest in a franchise, and we also want to make sure we are attracting just the right kind of people to our brand, which is why we use an independent consultant to be our first point of contact. We’ve worked very closely with Paul Love-Mitchell from The Plus Franchise Group and the team was clear that his in-depth knowledge of our brand values and vision played a big role is helping him and his friends understand the Yum! Curries opportunity.

“Pauklwas a huge help in answering all of our questions. He’s a really top guy, a family man just like me, and so easy to deal with. He encouraged us to set up a visit to Yum! Curries in Brighton, and that proved to be the big turning point. We met the founders, Sakshi and Jasjit, and felt like we really hit it off straightaway. I have travelled a lot in the India, and have always been impressed by their authentic indian curries and how they can combine great food with every kind of diet without compromising on the taste. We just don’t have anything like that over here.

“How the Yum! Curries team presented their concept of a neighbouhood curry house chain with a focus on great food reminded me of those restaurants I had visited, but in a way I knew would really appeal to customers in the UK. It was something really different and exciting, and we were all really impressed. To be honest, as soon as I walked into the restaurant, I was blown away. I knew it was going to absolutely smash it in Brighotn.”

Even though we’re going to be supporting them every step of the way, the new restaurant is going to take up all the new team’s time and energy up until their launch in early 2025. After all, we never do things by halves here at Yum! Curries and we expect the same from our partners! However, the team have big plans for the future, too.

“This was never going to be a one-off. Once we’ve got this place up and running, we want a second location to be coming within 12-18 months. No-one else is doing what Yum! Curries is doing, so we want to expand this concept right across London and elsewhere in the south-east. Everything we can now do appeals to such a wide customer base – families, young people, students, you name it – so we are confident this is going to be huge hit wherever we take it. The Yum! Curries team have welcomed us with open arms. Really, it’s been a match made in heaven!”

Our very own Jasjit, one of the brand’s original founders, shares the teams optimism:

“We feel like Brighton and Sussex is such a great area and full of people from various different backgrounds that love our type of food and love sport. At Yum! Curries, you can do both! Yum! Curries is more than just a brand, it’s an experience. It brings something different that hasn’t been done, let alone in Birmingham or London, but in the UK. It’s something that Brighton needs.”